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Jordan magnificently scored the winning points in the Air Jordan final championship game of 1998

16 June, 2015 at 8:23 am in Finance

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Michael Jeffrey Jordan was born in Brooklyn, New York in 1963. Though he did not make the varsity basketball team in high school, Michael Jordan later became one of the most spectacular players in the history of professional basketball, and most probably the "bestever" basketball player of all time. basketball squad at the 1984 Seoul Olympics. He was drafted by the Chicago Bulls, where as a rookie he was named to the AllStar team during the 1985 season. A skilled ball handler and slam dunk artist, in 1986 he became the second NBA player in history to score more than 3,000 points in a single season. Jordan was the NBA's individual scoring champ from 1987 through 1991. He was also named the NBA's most valuable player at the end of the 198788 season.

In 1991 Jordan led the Chicago Bulls to their first NBA championship and was the league's most valuable player. Under Jordan's leadership, the Bulls experienced repeat NBA championships in 1992 and 1993. "Dream Team" in Barcelona, Spain. In October 1993, two months after his father was murdered by car thieves, Jordan retired from basketball to attempt a career in professional baseball, but returned to basketball in 1995.

Once again Jordan led his Chicago Bulls team to three consecutive NBA championships in 1996, 1997, and 1998. Jordan magnificently scored the winning points in the Air Jordan final championship game of 1998. On January 13, 1999, as the NBA's "199899 LockOut" was officially over, Michael Jordan announced his second retirement from professional basketball.

In January 2000, Jordan became partowner and president of basketball operations of the Washington Wizards, a struggling NBA franchise. After the Wizards won only 19 games in Jordan's first full season in this position, he decided to rebuild the team, hiring the former Bulls coach Doug Collins. Most surprisingly, the 38yearold Jordan got himself into playing shape and came out of retirement yet again in September 2001 as a free agent with the Wizards.

Though he scored his 30,000th career point on January 4, 2002, against his former team, the Bulls, Jordan was never able to lead the Wizards into playoff competition. He retired for the third and final time on April 16, 2003, and is widely considered to have been the greatest player in the history of the sport.

Of all the athletes who have endorsed products (from Wheaties cereal to NIKE sports shoes), Michael Jordan was by far the most visible, most sought after, and most marketable celebrity of his time. He seems to have universal appeal which transcends age, gender, Air Jordan 11 72 10 For Sale race, and nationality. Can you explain why?

During the 1990s, "I want to be like Mike!" became a familiar slogan. Can you think of other advertising slogansthat have become popular in recent http://www.airjordanmvp.com years? How many of those were created about sports stars?

How have product endorsements, advertising and marketing techniques changed through the years? What persuasive techniques are used today in advertising communication that were not used back in the 1960s (when Michael Jordan was born)? Conduct an Internet or library search to thoroughly examine this topic.

Look through your daily newspaper and identify two or more product advertisements designed to appeal to each of the following groups: Men, Women, Children, Teenagers, Seniors. The CJH line of awardwinning curriculum materials are sold Air Jordan 11 72-10 throughout the United States and Canada. Her lessons engage, inform, inspire, and motivate students to learn by diverse methods through critical thinking and the use of primary sources. Earlier in her career, CJ worked for a major newspaper company after having taught high school social studies for 10 years.

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